Sharing The Secrets of Business in Agriculture (Part 5): Setting the standard

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‘Middlemen do not know standards, but the consumers do,’ said one of the panellists. What are the imperatives of setting a standard in the business of agriculture?

The Industry Speaks: The Secret of Business in Agriculture event was held on 13 Sept 2013, drawing a crowd of around 80 guests comprising civil servants, ETP project owners, existing and aspiring business owners, officials, analysts and the media. The panel comprised Hj. Ibrahim Saleh, Head of Secretariat for Delivery Management Office, Ministry of Agriculture and Agro-based Industries, Shahnas Oli Mohamed, founder of Natural Wellness group of companies, HS Wong, founder and director of DQ Farm and Loi Tuan Ee, managing director of The Holstein Milk Sdn Bhd. The discussion was moderated by Zan Azlee, Astro AWANI editor and founder of Fat Bidin Media.

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